Bangkok Airways and Le Cordon Bleu Dusit Special Launch
Recently, Bangkok Airways has joined hands with one of world’s most celebrated culinary institutions – Le Cordon Bleu Dusit, and organized a press conference for the “Blue Ribbons with a twist – Tie it up for Christmas” campaign in order to welcome the Christmas festival season in high style. The press conference was held at the Demonstration Room 1, Le Cordon Bleu Dusit, Bangkok.
Mr. Songkrot Palakawong Na Ayuthaya, Director of Corporate communications of Bangkok Airways said, “Over our 50th anniversary year, we have been involved in numerous campaigns with various brands to celebrate, as well as to thank our valued passengers for their patronage. This collaboration with Le Cordon Bleu Dusit is one the campaigns that we hope will impress our passengers. This collaboration not only showcases the best of both brands; Boutique lounges of Bangkok Airways and the world-class cooking and pastry expertise of Le Cordon Bleu Dusit — but it also demonstrates how two brands from different businesses can work together and offer something creative.”
“As part of the campaign, we will offer three exclusive flavors that represent Bangkok Airways’ unique destinations which are, Crispy Banana representing Maldives, Raspberry Chocolate representing Chiang Mai, plus Lime and Coconut that represents Koh Samui. These special macaroons have been exclusively crafted by Chef Frederic Legras of Le Cordon Bleu Dusit for Bangkok Airways passengers to get in the Christmas spirit. These Christmas-inspired macaroons will be available in Bangkok Airways Lounges (Domestic and International) at Suvarnabhumi Airport on the 23rd, 24th and 25th of December 2018,” added, Mr. Songkrot.
Mr. Michel Peters, Joint Venture Director of Le Cordon Bleu Dusit said, “Since we, Le Cordon Bleu, and Bangkok Airways, are both using Blue Ribbons to indicate our level of luxury and dedication, I felt moved to capture this essence and make it the conceptual heart of this collaboration. Our pastry chef, Chef Frederic Legras, and his team have prepared three special favors for Bangkok Airways. We hope that Bangkok Airways passengers will enjoy these tasty Christmas treats courtesy of Le Cordon Bleu Dusit and Bangkok Airways”
About Le Cordon Bleu Dusit Culinary School
Le Cordon Bleu – The Blue Ribbon: The name of Le Cordon Bleu has been synonymous with culinary excellence since the 16th Century, when King Henry created one of the most important orders in France, “L’Ordere de Saint-Esprit” and had given to the knights named “Cordon Bleu” after the blue ribbon, on which hung the “Cross of the Holy Spirit” Excellence was the order of the day and the feasts that accompanied their ceremonies became legendary.
In 1895, Le Cordon Bleu was born as a magazine “La Cuisinere Cordon Bleu” and later organized Chef demonstrations by famous French Chefs. Since then the school’s reputation and the “Le Cordon Bleu” brand has gone global. Mr. Andre J. Cointreau, direct descendant of France’s eminent Cointreau and Remy-Martin families has seen Le Cordon Bleu International evolve from a small Parisian culinary school to an international hospitality and gastronomy network with 40 schools in 20 countries that foster a unique multicultural environment with students from more than 80 nations.
Le Cordon Bleu Dusit Culinary School opened in 2007, is a joint venture between Le Cordon Bleu International and Dusit International – one of Thailand’s leading Hotel brands.
The school is a modern state-of-the-art facility offering all the standard Le Cordon Bleu programmes as well as a NEW Professional Thai Cuisine programme unique to Le Cordon Bleu Dusit. All classes are taught in English. The French cuisine and patisserie curricula are essentially the same as those of the other LCB schools around the globe and the school accepts both Thai and international students from all over the world. Students can chose to learn our French culinary programs and/or our new Professional Thai cuisine program. All courses are taught in our well-equipped demonstration rooms and state-of-the-art practical kitchens.
Programmes offered at Le Cordon Bleu Dusit;
• Diplomas and Certificates in French Cuisine and Pâtisserie
• Diploma of Professional Thai cuisine
• The Art of Bakery: International Breads & Baked Goods
• Culinary Discovery Programme (Short-courses and workshops)
• Tailor-made programmes for corporate clients
For more information please contact Education Consultant at 02-2378877 or www.lecordonbleudusit.com