PR proposals invited for Vivid Sydney
PR agencies with a creative edge and experience delivering strong media results are invited to pitch to provide publicity and promotional support services for Vivid Sydney, the world’s largest festival of light, music and ideas in 2019.
Owned, managed and produced by Destination NSW, the NSW Government’s tourism and major events agency, Vivid Sydney requires a PR agency that will assist in driving additional maximum positive earned media coverage and build intention amongst consumers to visit the world-renowned event.
Proposals are requested by 9:00am (AESDT), Monday 26 November, and agencies are asked to apply if they can deliver a strategic, fast-paced, content driven and results oriented communications campaign.
Attracting 2.25 million attendees in 2018 and generating more than $172 million in visitor expenditure for the NSW economy, Vivid Sydney 2019 will be held from 24 May.
The Vivid Sydney 2019 Public Relations Agency Brief is available to download here, and includes further details on this opportunity.