Holland America Line partners with Rolling Stone
Holland America Line is introducing Rolling Stone Rock Room, a new classic rock club developed in partnership with Rolling Stone, the world’s leading authority in music. Rolling Stone Rock Room lets cruisers step into a unique experience as a live band chronicles rock history as they kick out iconic hits by favorite rock stars.
Rolling Stone Rock Room will debut as part of the innovative Music Walk area on Holland America Line’s Nieuw Statendam when it joins the fleet in December 2018 and Koningsdamthat same month.
“We are so excited to tap Rolling Stone’s incredible expertise to create a new live entertainment venue that will appeal to all our guests,” said Orlando Ashford, president of Holland America Line. “Innovative and authentic music experiences are at the heart of all our entertainment offerings and is what distinguishes us in the industry. Classic rock appeals to people across generations because the music is universal, and Rolling Stone Rock Room will bring another incredible live music venue to our ships.”
Rolling Stone Rock Room will feature a live five-piece band playing a collection of hits inspired by the magazine’s top song lists.
“Rolling Stone and Holland America Line are two iconic brands that share the vision of bringing the best in music to cruisers,” said Meng Ru Kuok, CEO of Rolling Stone International. “We’re looking forward to this unique brand experience and the first partnership of its kind for us, to bring the Rolling Stone brand to life in the ultimate live rock venue at sea.”
About Rolling Stone
Five decades since its founding, Rolling Stone today has evolved into a multi-platform content brand with unrivalled access and authority, reaching a global audience of more than 60 million people per month. Staying true to its mission to tell exceptional stories that illuminate the culture of our times, Rolling Stone is an authority for music reviews, in-depth interviews, hard-hitting political commentary and award-winning journalism across print, digital, mobile, video, social and events. Published by Penske Media Corporation, Rolling Stone is the number one global brand in music publishing and media.
Music Walk Live Stages
The innovative Music Walk on Holland America Line ships offers a variety of musical experiences and genres to create a live experience unlike any other at sea. In addition to Rolling Stone on Nieuw Statendam and Koningsdam, venues in Music Walk include Lincoln Center Stage, Billboard Onboard and B.B. King’s Blues Club.
For more information, call 1300 987 322 or visit hollandamerica.com.