Danica Erard debuts her award-winning collection
The Como Melbourne, MGallery by Sofitel has partnered with Danica Erard, milliner to the stars in the lead-up to Melbourne’s 2017 Spring Racing Carnival to present a collaborative fashion display entitled ‘A decade of d.e millinery’.
The gallery style activation, on display in the foyer of The Como Melbourne until 16th October, showcases Danica’s most significant headpieces. The collection includes a selection of hats and fascinators, accompanied by handwritten notes from Danica explaining the sentimental significance of each piece. Feature items include the RECORD hat worn by Lady Gaga, as well as her tribute crown made in honour of the late Bart Cummings.
Erard has been creating her bespoke pieces for over 10 years and her handmade creations are regularly seen on the heads of guests throughout the Spring Racing Carnival. Her clients include the likes of Rebecca Judd, Princess Zara Phillips, and arguably one of the most stylish 5-year old around, Beyoncé and Jay-Z’s daughter Blue Ivy.
‘The Como Melbourne is excited to partner with Danica Erard to present ‘A decade of d.e millinery’. The activation is timely in the lead-up to Melbourne’s iconic Spring Racing Carnival and our fashion-forward guests will no doubt love this beautiful display’ said John Korkou, Director of Sales and Marketing The Como Melbourne MGallery by Sofitel.
For a limited time The Como Melbourne is offering complimentary breakfast and two complimentary drinks from the bar with all bookings made over the Spring Racing Carnival (22 October – 19 November 2017).
For more information on Danica visit www.danicaerard.com.au
For more information on The Como Melbourne MGallery by Sofitel visit www.comomelbourne.com.au