Hawaiian Airlines expands popular Business Class Auction Upgrade program to Australia
Effective 3 August 2017, Hawaiian Airlines will introduce its extremely popular “Bid Up by Hawaiian Airlines” program to the Australian market.
Bid Up by Hawaiian Airlines is an auction upgrade service allowing guests to elevate their in-flight experience by bidding on available Business Class seats. It was first launched for guests travelling traveling between Hawai‘i and North America in June 2016.
From 3 August, Bid Up by Hawaiian Airlines will be available to all economy class guests flying on at least one Hawaiian Airlines operated flights between Australia and Hawaii and North America.
“We’re delighted to introduce Bid Up to our Australian guests,” said Gai Tyrrell, Hawaiian Airlines Regional Director Australia.
“It provides our passengers with an appealing option to try our new Lie Flat Business Class planning travel from Australia to Hawaiʻi,” she said.
Eligible guests will receive a Bid Up email approximately 10 days prior to departure inviting them to bid for available Business Class seats on Hawaiian Airlines. Successful bidders will be notified 48 hours prior to departure.
Guests taking advantage of Bid Up will enjoy the many benefits of Hawaiian’s Business Class including: Two complimentary checked bags with Priority Baggage handling; expedited check-in lines; access to Hawaiian Airlines Premier Clubs; priority pre-boarding; award-winning regional cuisine from acclaimed Chef Chai Chaowasaree; unlimited in-flight beverage service; free access to the latest movies, hours of TV and music programming; and much more.
The expansion of the Bid Up by Hawaiian program means Australian economy class travellers have a chance to bid for an upgrade to the airline’s outstanding new fully lie-flat Business Class seating. Hawaiian’s wide-body, twin-aisle A330-200 aircraft seat 278 passengers, with 18 in the Premium Cabin, 68 in Extra Comfort and 192 in the Main Cabin. Seat pitch in the Main Cabin will remain a roomy 31 inches.
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