It’s a booking marathon for Gold Coast luxury accommodation provider
Surfers Paradise-based boutique accommodation service Holiday Holiday has a full house this weekend with 100 per cent occupancy as runners from across Australia converge on the city for the 39th Gold Coast Airport Marathon.
The service – which manages close to 100 private luxury apartments across Surfers Paradise – has hoisted the no vacancy sign as the hugely popular annual event coincides with the winter school holidays, bringing an enormous wave of tourism to the city.
Holiday Holiday Director Lee Lee Goh said overwhelming demand for apartment accommodation from interstate competitors and school holidaymakers had prompted Holiday Holiday to pull more apartments into its letting pool ahead of the weekend.
“The demand created by this major local event during the school holidays has been massive and we’ve pulled out all stops to try to accommodate everyone,” Ms Goh said.
“Even at this stage there’s still strong inquiry and we are trying to procure more apartments to meet all of the requests for accommodation that we’re receiving.”
Ms Goh said most of Holiday Holiday’s self-contained apartments in Soul, H Residences, Circle on Cavill and Chevron Renaissance were booked well in advance by marathon competitors and holidaying families from NSW and Victoria.
“Our apartments started booking out about a month ago as a result of the marathon occurring during the school holiday period,” she said.
“The competitors want to combine their marathon experience with a comfortable, affordable and centrally located apartment that provides a hassle-free getaway for them.
“They like that we’re a locally based team that is on the ground here and available to help them every step of the way.”
Ms Goh said the marathon-related bookings were mainly couples staying for up to four days, with many starting to check-in a few days ahead of the big event, which attracts 27,000 competitors and injects around $24 million into the Gold Coast economy.
“There’s a lot of energy in town right now,” she said.
“We are noticing that competitors are arriving earlier each year and not just staying for the two days of the marathon,” she said.
“They want to settle in and prepare for the event with maybe some relaxation and last-minute training.”