Early bird catches the worm
Jakarta’s only eco-inspired hotel brand is set to ruffle a few hospitality industry feathers as it prepares to open its first hotel in Indonesia on May 16 – selecting the city’s green lung of Bintaro for the pioneering hotel and serviced apartment project.
Destination is king for Aviary as Bintaro is like on other district in Jakarta. It’s the antithesis of the traffic clogged CBD of the capital, a place where people cycle to work along tree-lined streets, walk their dogs or grab a quick espresso at an art-house coffee shop – all just 15 minutes from Jakarta International Airport.
Inspired by the surrounds and green vibe, the contemporary-styled, artistically motivated, artisanal hotel is breaking new ground in Jakarta as it prepares to take flight and take guests on a journey that is about the destination as much as it is about the hotel itself.
“We love birds,” says Aviary Bintaro CEO Aswin Sumampau with a smile. “They are our inspiration in many ways – reflecting the freedom of life and all its possibilities – freedom of thought and freedom to believe in your dreams. This is the driving philosophy behind the Aviary brand.”
“We also believe in nature and the environment – and this is reflected in the way we have built the hotel – looking to harness wind flows, utilizing recycled materials and farmed timber in the interiors – and the way we have used space with the large uncluttered rooms and communal areas for guest interaction,” he adds.
The social hub of the hotel is the Starling Eatery, serving healthy dishes, fresh juices and freshly ground organic Java coffee by day and a cool vibe with craft brews and a DJ in the evenings. Aviary is also offering bicycles to guests so they can discover the destination during the day with special “Flit & Fly” maps provided for guests.
Floor-to-ceiling, glass-sided meeting rooms from the Pool and 8th floor offer sweeping views of local businesses and a single 216sqm meeting room surrounded by lush gardens is already receiving pre-bookings from wedding planners and creative event organisers.
With Aviary Bintaro hatching soon, the hotel is offering special “Fly Me To The Room” rates from May 16 to June 18, 2017 – starting from IDR748,000 (USD55) for a Deluxe Room going up to IDR3,698,000 (USD280) for a three-bedroom suite, including breakfast at Starling Eatery for two. The rates represent a 50% discount. There will also be weekly lucky draws offered for free stays and dinner visits.
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About Aviary Bintaro
Aviary Bintaro offers a unique range of experiences for those who constantly find themselves on the move. Each detail sets the tone for modern living, delivering thoughtful design reflected through iconic architecture, a deep consideration of nature and the environment, and relaxing comfort. Nestled in Bintaro – Tangerang Selatan, a lush and bustling upcoming area, Aviary Bintaro is constructed to set new standards in green hospitality with fun, personality and social living. Introduced by PT. Sumampau Hotels and Resorts, it offers 125 rooms and serviced apartments, nine high-ceiling function rooms, and a stylish restaurant offering the best of Western and Indonesia street cuisines. Aviary Bintaro provides guests with an opportunity to find harmony in the hustle and bustle of city life, to immerse themselves in the comfort of vibrant cuisine, hand-selected art and design, efficient working spaces, and eco-friendly architecture.