DeNA Travel extends Amadeus partnership to accelerate growth
Amadeus, a leading technology partner for the global travel industry, and leading Japanese online travel agency DeNA Travel, today announce an extension of its existing partnership making DeNA Travel the first Japanese online travel agency to have a global agreement with Amadeus.
DeNA Travel has achieved significant growth in the Japanese travel industry over the last 11 years thanks to Amadeus’ extensive content and travel agency solutions. Moving forward, Amadeus will help DeNA Travel grow its business outside of Japan. The online travel agency will benefit from Amadeus’ leading online search technology, Master Pricer with Instant Search, unrivalled access to the most comprehensive airline inventory available at all its points of sale, plus regular consultancy to help the business maximise conversion and grow internationally.
Travellers will be able to enjoy faster online search and more choice when making their online bookings with DeNA Travel, thanks to Amadeus.
Commenting on the agreement, Mr. Masaharu Nakano, President and CEO, DeNA Travel Co.,Ltd., said, “We are delighted to sign a global agreement with Amadeus as its first Japanese online travel agency. Since the establishment of DeNA Travel 11 years ago, we have grown a great deal and we’re now one of the leading online travel companies in Japan. Now we look to establish a strong foothold in Asia Pacific as well as in Japan. With this global agreement, we look forward to Amadeus’ continued support as our partner for global deployment. ”
Sebastien Gibergues, Head of Leisure and Online Travel, Global Customer Group, Amadeus IT Group said, “Asia Pacific is rapidly changing into an extremely dynamic market for online travel. Today, travel retailers can’t rely on people walking off the street to book, they need to build an online presence to interact with current and potential customers. DeNA has chosen to stay ahead of its competitors and embrace technology to help drive its growth, and we’re pleased to welcome them to our growing online community.”
Akimi Takemura, Managing Director, Amadeus Japan, said, “We look forward to providing full support to DeNA Travel to help the online travel agency grow its business globally and within Japan. DeNA Travel will enjoy support from our local, regional and global teams working as one Amadeus to further strengthen its domestic business and ensure its rapid business growth on a global scale.”