UTracks releases new Active Europe ‘concept’ brochure
Company celebrating 10 years of continued growth
European walking & cycling specialists, UTracks, are aiming to help travel agents navigate through their mammoth 400+ active trips to 35 European countries by releasing an entirely new style of brochure focussing on top sellers and passion points.
The company has experienced rapid growth since it launched its first brochure back in 2017 and is looking at a new way to help both agents and travellers find the right trip for them by presenting their unrivalled offerings of self guided and small group active holidays across Europe in an entirely new way.
“Australian travellers have really embraced our style of affordable, active trips across Europe over the past decade,” says UTracks General Manager Kate Baker.
“We began with just 60 trips in 2007 and now offer over 400 walking & cycling trips to appeal to beginners, experienced travellers and even families.
“During this time we’ve noticed a clear trend of people wanting to pursue their passions, such as food, art and history, in an active way. Europe lends itself to such interests so our 2017 brochure highlights the best trips that will help travellers to follow their passions.”
‘In terms of trending destinations, we’re seeing strong interest already in Portugal for 2017 and have released new walking and cycling trips along the Algarve and in the Alentejo region to complement our existing range of trips along the Portuguese Camino, the Rota Vicentina and on the islands of Madeira.”
New additions to the program also include premium boat options on many of their popular bike and barge trips, a new hike for experienced walkers along Switzerland’s Tour de Monte Rosa and a controversial addition to the men’s-only monastic republic of Mount Athos, where the only females allowed in to mingle with the reclusive monks are cats.
“Europe offers so many intriguing pockets to explore and Mt Athos in the north of Greece is certainly one of them!”
Brochures can be ordered through Brochure Flow or at UTracks.com