Philippines Tourism wins ‘Best NTO Award’
Philippines Tourism won the “Best National Tourism Organization” for 2015 at the West India Travel Awards held in Goa on October 14, 2015. The award recognizes the outstanding contribution of Philippines Tourism in promoting its products through its branding campaign of Visit the Philippines Year (VPY) 2015, participation in trade events like OTM Mumbai and GPS Nagpur and roadshows in India, particularly in the cities of Lucknow, Nagpur, Chandigarh and New Delhi. Most corporates have their headquarters in Mumbai and decision to travel is made from here – therefore DOT has been aggressively encouraging trade partners to promote the Philippines to their clients through sales visits and presentations.
The Philippines is expected to see tourist arrivals exceeding 100,000 by 2017. The Indian market has continued to be one of the important contributors of international visitors to the Philippines. In 2014, over 61,000 Indians visited the Philippines, registering a growth of 17.14 percent. The Department of Tourism (DOT), Philippines has welcomed about 48,495 Indian tourists during the first eight months of this year, recording an increase of 22.49 per cent, over the same months in 2014. Month of February in 2015 showed the impressive growth of arrivals to almost 40 percent. The growth in arrivals could be attributed to the marketing efforts and participation of the country in international travel fairs as well as tourism infrastructure development being undertaken. India is a growing outbound tourist markets and are an important source of visitors to the Philippines. There is now Visa-free entry for Indian travelers having valid and current AJACSS UK visas (US, Japan, Australia, Canada, Schengen, Singapore and UK). Indian travellers are allowed visa-free entry into Philippines for 14 days and can enter from all international airports and seaports.
It is a very prestigious award, and we are proud to have won the award in Best NTO category. We have been working hard towards promoting Philippines as a preferred choice of tourist destination, and an award such as this, helps us believe we have achieved what we had set out for and further reinforces our motivation to work harder to increase India arrivals to the Philippines,’’ said Ms. Navritu Kaushal Rai, Account Director, Philippines Tourism Marketing Office, India, who received the award.
This prestigious annual event honors stellar organizations and achievers from different segments of the industry, which included travel agents, tour operators, hotels, airlines, and state & international tourism boards. The winners of the awards were defined by a fair and unbiased selection process done through online voting and judged by a panel of jury consisting of the travel industry’s luminaries.