Following the success of its previous events, Luxperience has expanded on its 2015 exhibition by introducing Events by Luxperience.
The new dimension of the annual program is specifically targeted to the MICE market and aims to enhance Sydney’s positioning as the events centre of Australia.
The Sydney-based business has relocated to the Australian Technology Park to accommodate for more high-calibre event and venue exhibitors expected to attend this year’s event.
Luxperience founder Helen Logas said the business is thrilled by the rapid expansion and praises the industry for its support for the business.
“Since launching less than four years ago, Luxperience has grown an average of 50 per cent year on year and strengthened our positioning as a viable event in Sydney and Australia,” Ms Logas said.
“The luxury and high end experiential travel market has weathered the storm in a tough environment and has shown its resilience and adaptability to a variety of markets and sectors such as the MICE market.”
The event offers an efficient and structured appointment schedule and enables exhibitors to conduct quality meetings in one location.
Specifically selected buyers are invited to attend the event with attendance options ranging from half a day to full, three day participation.
This year, 250 buyers are expected to register for the full, three day event with an additional 200 guests expected to register for the shorter options.
Decorative Events & Exhibitions managing director Mark Magennis said the exhibition landscape is rapidly evolving.
“Events by Luxperience 2015 will now attract the very best in MICE industry buyers and sellers through the successful Social Events schedule and the flexible Pre-Scheduled Appointments program, which are hosted in custom suites and innovative custom stands,” Mr Magennis said.
“The team at Decorative Events & Exhibitions are pleased to be assisting the Luxperience team in launching this opportunity for the participation of the very best that Sydney has to offer.”
Throughout the event, guests are encouraged to attend the Thought Leaders Forum, welcome and farewell parties, and a gala event at The Star; all of which aim to help build meaningful business relationships.