Jetstar’s Flying Start sets a new chapter with Reading out of Poverty


Melbourne-based charity, Reading out of Poverty, will distribute more than 5,000 children’s books and expand into the Northern Territory after receiving a $30,000 grant from Jetstar.

Supporting children and families from marginalised backgrounds with literacy skills, Reading out of Poverty is the third recipient of this year’s Jetstar Flying Start grassroots funding program.

Andrew Kay, founder and CEO of Reading out of Poverty, said Jetstar’s grant of $15,000 in cash and $15,000 in Jetstar flights would help address literacy issues such as access to books, reading motivation as well as promoting higher levels of reading, particularly in Indigenous communities.

“Reading out of Poverty’s primary focus is to provide a strong foundation for children to learn to read so they can succeed in education, reach their full potential and contribute to the community,” said Mr Kay.

“With the help of Jetstar, we will be able to more widely promote a love and habit for reading and make a positive difference to children in Victoria as well as the Northern Territory.”

Established in Melbourne in 2010, Reading out of Poverty has provided a range of pre-literacy activities and resources to more than 3,500 children from disadvantaged backgrounds.

Reading out of Poverty will now be able to distribute approximately 1,500 new children’s books, 4,000 donated books and an assortment of education resources, backpacks, colouring pencils and educational activities thanks to Jetstar’s Flying Start grant.

The group is expanding to the Northern Territory and will train and equip a small team of local volunteers in Katherine and Kununurra to give books to children, promote reading aloud opportunities and act as guest story tellers.

Jetstar Australia and New Zealand Chief Executive Officer David Hall said Reading out of Poverty was a standout application and the judges were eager to help them spread the word and extend their reach.

“Jetstar is proud to be able to support Reading out of Poverty through our Flying Start program and raise the profile and understanding of the essential and important benefits of reading,” said Mr Hall.

Applications for the next Flying Start grant are now open to not-for-profit community groups in South Australia and Western Australia. Applicants for the next grant round close on 31 December 2014. Full application details are available at 

To donate books, become a volunteer or find out more information, visit


Source = Jetstar
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