Asia Cruise Fund introduces new members

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The Hong Kong Tourism Board (HKTB) and the Taiwan Tourism Bureau (TTB) have welcomed two new members to the Asia Cruise Fund, Hainan and the Philippines.

Representatives from the four destinations signed an official agreement at the Hong Kong Convention and Exhibition Centre, where the two-day Cruise Shipping Asia-Pacific (CSAP) conference and exhibition took place.

Founded by the HKTB and the TTB in April this year, the Asia Cruise Fund aims at promoting regional co-operation in the area of cruise tourism, and motivating international cruise lines to deploy more ships to the region.

The fund’s two new members, together with the HKTB and the TTB, unveiled the news at the Kai Tak Cruise Terminal, where 400 delegates, including cruise line executives, representatives from port authorities and national tourism organisations, gathered for the welcome reception hosted by the HKTB.

HKTB chairman Dr Peter Lam, said that the two new additions to the Cruise Fund will strengthen the partnership.

“We are excited that Hainan and the Philippines are joining us in our effort and we would like to thank them for their support for the fund, and above all, for their confidence in the Asian cruise industry,” Dr Lam said.

Hainan and the Philippines will become official members of the Asia Cruise Fund in December 2014 and April 2015, respectively.

Their participation is expected to further enhance the scale and value of marketing and promotional support provided by the fund.

At present, funding has been approved for a number of itineraries featuring Hong Kong and Taiwan developed by various cruise lines.

Source = ETB Travel News: Lewis Wiseman
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