British Airways and Qantas set the old rivalry soaring with cricket fare promotion

 

 

Test cricket is set to take over Australia this summer and in honour of the occasion British Airways and Qantas have announced an exciting fare promotion that will see the English and Australian rivalry take to the skies.

To spur on the cricketing contest, British Airways and Qantas will each be offering a discount on their economy fare from Melbourne to London determined by the highest single innings total of the English and Australian teams in the Melbourne Test.

As an example of how the fare will operate, during the 2006 Test match in Melbourne, British Airways would have offered a $161 discount off its fare from Melbourne to London (given this was England’s highest single innings total), while Qantas would have offered a $419 discount off its equivalent fare (given this was Australia’s highest single innings total).

On average, Test cricket innings totals are 300 to 400 runs and this equals considerable savings for British Airways and Qantas customers.

Nicole Backo, Regional Commercial Manager for British Airways, said the fare deal makes this summer’s cricket action even more compelling for fans.

"England and Australia always battle hard on the cricket field and this special fare from British Airways and Qantas is sure to get the crowds cheering for their team louder than ever," Nicole Backo said.

Stephen Limbrick, Qantas’ Executive Manager, Australia Sales, said the competition would add to the friendly rivalry on display during the Test series.

"Qantas and British Airways are the strongest of airline partners, but when it comes to cricket we are as competitive as the teams on the field, and we look forward to offering some great discounts for our customers," Stephen Limbrick said.

British Airways are offering 250 tickets with the discounted fares from midday on 31 December for travel from Melbourne to London between 1 February – 31 March and 1 May – 31 May 2011. The fares will be available via ba.com and travel agents for 24 hours or until the ticket allocation is reached.

Qantas is offering 250 tickets with the discounted fares from midday on 31 December for travel from Melbourne to London between 1 February – 31 March. The fares will be available via qantas.com and travel agents for 24 hours or until the ticket allocation is reached.

Source = British Airways
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